How the Internet is Changing the World and How You Can Benefit with Great Copywriting – Build a Cubicle Free Business Podcast – Episode 8
This week we get to meet John McIntyre, a guy who’s methods I have been applying to my own business.
I really wanted to share the story of a man who’s story I found resonated with me and I hope you too!
The other reason I am excited for you listen to John is is simple yet very effective approach to writing killer content.
- How the internet is changing the business world as we know it and how you can benefit
- The fundamentals of copy writing and how they can change your fortunes
In This Episode You Will Learn;
- The story of a man who’s world is changed forever when he travels to Nepal to do some volunteering
- What makes good copy work in order to generate more leads and sales
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Resources and Links
(0:42) Introduction
(1:40) John McIntryre’s Story
(16:35) The fundamentals of killer content – the bridge
(20:50) Self education
(22:40) Failure of governments and banks, self education and the opportunities online
(24:45) Where do you start to master copyrighting?
Authors mentioned – Gary Halbert, Dan Kennedy, Claude Hopkins, Robert Colliers “Letter Book”
(31:35) 80/20 rule of copywriting
(33:25) Getting long term results
(37:40) Find John at DropDeadCopy.com and the McIntyreMethod.com (the second link is a sales page and not an affiliate link)
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Cheers,
Quinn